When to use a Close the Gap pattern

When to use a Close the Gap pattern

Today’s thought emerges from the group coaching session we held just before Christmas.

The key takeaway for those present related to the difference between the technically ‘right’ answer and the one that addressed the people issues that needed to be addressed.

Playing with patterns enabled us to tease out the real issue that involved more senior leaders taking on responsibility for a non-financial loss.  Here’s how it played out.

  1. At first, the story seemed superficially simple, but it included a twist
  2. Playing with patterns enabled us to tease out the real issue and identify the best story
  3. Merging two patterns together was the best way to address both the practical and political issues


1 – The story was superficially simple, but included a twist

We were preparing a request for Brooke who needed to gain agreement from stakeholders about who would absorb the hit to their P&L if a particular change was implemented.

The plot twist here was that implementing the change was in line with the objectives of the broader streamlining initiative, but Brooke didn’t want her team to ‘take the hit’.

2 – Playing with patterns enabled us to tease out the real issue

So, we played with some storyline versions and ended up comparing two after discounting Houston: Close the Gap and another story which merged Opportunity Knocks and Watch out.

Houston didn’t work because the statement was actually known to the audience. It looked a bit like this

  • Fraud will occur when there is an opportunity to transfer funds outside the bank [known, not news so doesn’t belong below the so what]
  • However, there is good commercial reason for transferring funds outside the bank
  • Therefore, consider enabling the capability of allowing OFI transfers within term deposit widget

Close the Gap was promising and looked a bit like this

  • Successfully streamlining customer experience requires us to enable customers to transfer early maturity funds outside the bank [list of reasons aligned with the criteria including allow maximum use of digital channels]
  • However, we currently don’t allow them to transfer early maturity funds outside the bank through the online portal
  • Therefore, allow them to do those transfers online

The merged Opportunity Knocks and Watch Out was even more promising and looked a bit like this

  • There is an opportunity to improve customer experience by enabling customers to transfer early maturity term deposit funds outside the bank in line with brand Z  [the statement from the ‘Opportunity Knocks’ pattern]
  • However, enabling this new digital feature will expose the bank to greater non-lending losses [the comment from the ‘Watch Out’ pattern]
  • Therefore, decide whether to accept greater non-lending losses [the recommendation that naturally follows from the statement and comment]


3 – Merging two patterns together balanced the personal and political issues best

Once we could see all of the potential patterns laid out in front of us, it was pretty easy to decide which way to go.

The merged story targeted the real reason why Brooke was raising the issue. It went further than just saying ‘we should do this because it will support customers better’.

It focused on getting agreement for who will take on the risk that needed to be accepted to allow customers to transfer funds outside the bank through the digital portal.


The leaders were of course then free to decide whether they supported this new capability being included in the program or not.

You can watch the session recording below.


I hope that helps. More next week.

Kind regards,
Davina

How to get a yes for out of cycle funding requests

How to get a yes for out of cycle funding requests

A client of mine once told us about her experience putting storylining into practice, and I thought you might find her experience useful.

The most important thing to note is not so much the techniques for getting funding – which might or might not interest you – but the way she thought about her communication strategy to engage the different stakeholders.

Read on to learn how she did it …

Getting out-of-cycle funding for new projects can be difficult, particularly if they won’t immediately add to your bottom line.

Elizabeth, a project manager with a large Australian finance house, recently proved how fully understanding each of your gatekeeper’s concerns and pitching them individually at their point of interest (not yours) increases your chances of getting the funding you need.

Upon receiving a ‘request’ from the industry regulator to improve the way her business was reporting on some of its activities, Elizabeth’s first reaction was to approach the finance team for the $10 million she needed to complete the work.

However, she realised that finance may well say ‘no’ as her division had a heavy balance sheet and a habit of running a budget surplus.

To solve this, she used three storylines to negotiate her way through a tailored, four-step communication strategy to manage the different stakeholder agendas.

Here are the steps she took:

Step 1: Mapped out the stories for her key stakeholders

First, Elizabeth worked with a colleague to map out the general architecture for the stories she needed to take to the leadership team and to Finance.

Step 2: Prepared a story about her communication strategy for her boss

Once these were bedded down – hand written on one A4 page – she prepared a story for her manager to gain his approval of both her strategy and the general content of her presentations to both audiences. The stories and a copy of her paper to the leadership team are available for download below.

It was a short meeting: In 10 minutes he agreed with her strategies and her presentation storylines and also to support her approach among the other leaders.

Step 3: Gained leadership team agreement

Once this was agreed, she arranged a slot in the next leadership team meeting to discuss the budget prioritisation that was needed. This meeting was predictably difficult with team leaders not wanting to give up their budgets, however with quite some negotiation she extracted $2 million seed funding for the project.

She then tweaked the Finance storyline to add in the details stemming from the leadership team meeting.

Step 4: Gained Finance team agreement

Finance was predictably reluctant to part with such a large sum and agreed to allow her to start the projects by running them in deficit, effectively over riding the leadership team’s protection of their budget numbers.

So there you go. That's how she did it.
You can download her storylines as a PDF or PPTX below.

I hope that helps. More next week.

Kind regards,
Davina
Political Trade-offs

Political Trade-offs

 

Have you been in a position where you must implement a solution that you disagree with?

This is the situation Anya found herself in recently, which set up a great discussion around trade-offs, politics and what to do when your CEO is one of your objectors.

In tonight’s working session we helped Anya craft a story that has some useful lessons.

In sum, respectfully documenting disagreement can place responsibility where it belongs while also providing one last chance to reverse the decision.

  1. Disagreement can be respectful
  2. Feeling pushed into a taking a poor decision may signal that you are taking on someone else’s responsibility
  3. Communicating your disagreement can put that responsibility back on the decision makers

Disagreement can be respectful

We played around for quite a while to work out how to present this story so that it both gave the leaders what they were insisting upon while explaining the costs of this approach.

We decided to

  • Avoid going in ‘all guns blazing’ and recommending the Clarity solution given it would get the general manager, executive director and CEO offside.
  • Stick with the leaders’ preferred recommendation but help educate them about some areas where they were ill informed. For example, they were conflating ‘on prem Clarity’ and ‘Cloud Clarity’. Their high-cost experiences were based on the on prem version of Clarity being used for project payslips, not the Cloud version Anya preferred to use for project management.

Feeling pushed into a taking a poor decision may signal that you are taking on someone else’s responsibility

Part of the difficulty in crafting a story like this is the emotional frustration that can get in the way. As Anya said, she had expected to sit down over the weekend with a couple of gins and tonic to work out what to say to her leaders.

The reason it felt difficult is that she was feeling the heat of a poor decision that would be costly and time consuming to implement in comparison with her preferred solution.

Laying out the trade-offs for the leaders gave her an opportunity to pass the responsibility for those trade-offs back up the chain to those who were making the decision.

If the reports were costly or late, it would no longer be her problem.

Communicating your disagreement can put that responsibility back on the decision makers (and protect you too)

Leaders are charged with making decisions with the whole organisation in mind, which can lead to unpopular decisions. Sometimes, however, these decisions can also be ill informed simply because they are not close enough to the trade-offs incurred.

This is where a delicate effort to convey those trade-offs while respecting someone’s position is essential to return the responsibility for the costs of a decision to the decision makers.

 

Tonight we took two steps to achieve that. We

  • Balanced curtesy with a directness that meant they could not avoid seeing the cost to the business they were recommending. For example, we edited the so what …
    • From this … Given our existing relationship, I recommend proceeding with Service Now for the 5 PMOs, despite delayed reporting and greater cost when compared against Clarity.
    • To this … I recommend proceeding with Service Now for the 5 PMOs, prioritizing our existing relationships over delayed reporting and greater cost compared against Clarity.
  • Structured the story to compare the two options by factually comparing them to draw out the trade-offs they were making.

I have laid out the storyline below for your use, but do encourage you to check out the recording further down. It was a great conversation.

I hope that helps. More next week.

Davina

The importance of asking ‘Why?’

In this session, we worked on Brooke's email which highlighted the importance of asking ‘why'.

  • Why might audiences be objecting (are they unwilling or unable?)
  • Why do you need to communicate? What is it you need them to know?

Once you have nailed down the ‘why', the storyline becomes so much clearer.

As always, we've included the notes below so you can see how we work through the storyline planner from the initial brainstorming through to the first draft of the email.