This is an unusual post but one I hope will help.
I just responded to a post by an old friend, Dr James Muecke who happened to be Australian of the year in 2020 for his work fighting sugar.
Look at how well he simplified and shared the message, even though he put the ‘so what' in the middle.
Let me annotate to explain myself before reordering to achieve what I think would be greater impact and of course offering the original.
Annotation to explain my thoughts on each point
Great (cheeky?) use of humour – Zits away …?
Demonstrates credibility – This recent systematic review concludes that “high glycemic index, increased glycemic load, and carbohydrate intake have a modest yet significant proacnegenic effect.”
Simple and visual summary – In other words, sugar => pimples
Clear takeaway that had me thinking about the young people in my own family – This might just motivate your kids to reduce their sugar intake …
Zits away …?
A recent study might just motivate your kids to reduce their sugar intake …
In short, sugar => pimples
This recent systematic review concludes that “high glycemic index, increased glycemic load, and carbohydrate intake have a modest yet significant proacnegenic effect.”
Original version (see below)
I kept this to the end of the post so it didn't distract the flow of the points. Putting visuals in the middle of relatively small amounts of text means that even though the reader needs to ‘bounce around' to read, they don't lose the text.
I hope that helps.
PS – this might be a good time to revisit your negotiation skills given we are heading into Easter, which some might also name a ‘sugar fest'!
I do kid in that regard, but also encourage you to catch the myth busting negotiation skills interview I conducted last week, which you can find in the library.
I encourage you to take advantage of the free diagnostic too. I did it for myself and it was eye opening.